Ruffwear is celebrating the affection our furry friends have for mud and all the joys it brings, by launching a competition to discover Britain's Muddiest Dog. Enter the competition now for the opportunity to win £300 worth of Ruffwear's premium outdoor dog gear, which includes the ever-popular Front Range™ Harness....

Farmer Will aka Will Young's debut book, 'For the Love of Farming' is released today. This is Will’s guide to life in the fields – he reveals the real inner workings of his farm in the beautiful Buckinghamshire countryside. Will focuses on his prized possessions – his beautiful sheep and lambs....

Lily’s Kitchen has been brewing something special with their limited-edition Halloween recipes for dogs and cats. But there won’t be any tricks here – only treats! The mouth-watering collection is made with natural ingredients and proper meat and offal. Food so good, it’s scary. Calling all doggos (even the tricksters), the...

This week, travellers at London’s King's Cross Station were greeted by the waggy tail of a larger-than-life canine commuter named 'Max'. Max, the holographic virtual Labrador, was released by YuMOVE, to educate the capital’s human commuters about the importance of pet joint care. YuMOVE’s 360-degree experiential advertisement showcased the latest evolution...

Mr Bug Dog treats have come a long way in the blink of an eye championing a three-pronged strategy of clean deck ingredients, meets sustainable farming meets circular economy, which last week resulted in the Devon-based business winning a National Sustainability award for Innovation. For Conal such reaffirming recognition is...

Burns Pet Nutrition and The John Burns Foundation are delighted to announce that John Burns, MBE, BVMS MRCVS, Veterinary Surgeon and founder of the leading healthy pet food company received the highly regarded Lifetime Achievement Award as a Gold winner. The award recognition falls as Burns celebrate their...

Mr Bug maintained its sustainable momentum in October by winning Pet Quip Gold in the blue riband Green & Organic category, an industry award that further underpins Mr Bug’s staunch commitment to eco-friendly farming practices and the wider circular economy. ‘Awards are an unrivalled means for smaller start-ups like Mr...

Fresh, insect-based dog food company Tuggs has announced a partnership with Wunderdog Rescue. Wunderdog Rescue was born in 2018 when Kasey Carlin, the charity’s founder, fostered Maggie, a rescue dog from Lebanon who had suffered heart-wrenching abuse. Maggie had, devastatingly, been used as target practice. She was covered in wounds...

Paleo Ridge are thrilled to announce the launch of their limited-edition festive feast, Christmas Turkey & Cranberry. Christmas Turkey & Cranberry has been expertly crafted to provide a nourishing yet delicious feast for your pooch complete with high-quality, wholesome ingredients. Each 500g pack contains mouth-watering British turkey meat bone and...

Premium pet food brand Edgard and Cooper, a leading provider of ethical, natural and fresh kibble, food and treats for UK pets, has partnered with plant-based platform, Deliciously Ella, to introduce more fruit and veg into dogs’ diets with their first plant-based products.   Ella Mills, Founder of Deliciously Ella, is known for her flavourful,...